I sure have been over confident. I am making two digital wallpapers a day and quite certainly no one will ever buy them. I do make research on selling online, but something escapes me. Visits to my Etsy shop raised astonishingly and sales keep being sporadic. Taking the feedback into account, people seem to really like my designs. My prices are average, I guess. I wonder if my designs are nice to look at but too bold to wear. That might be applied to clothing, but not to mugs and stationery. Truth be told, I’ve been selling products from almost all the sections of my shop. But the pace is excruciating slow and the timing random, as far as I can perceive.
One motivation for creating my own business is having control. I make the decisions. I would really like to know which are the right ones to selling regularly and substantially. I hate competition but only competitive businesses thrive. Quality is not enough. Marketing is the decisive factor here. I’ve already written on that. I must learn the ways to make people feel the urge to buy from me.
NunoNevesStore must become essential on people’s lives. Buying from me should be a moment of happiness. This is so silly!
Strangely enough, it is for the purpose of making money. To increase the number of visitors to my Etsy shop this blog must become entertaining. I am not tailed for businesses. The shop is a financial necessity, as it is with most of the jobs. This blog is part of a strategy to increase traffic to the shop and eventually get more sales. Unfortunately, self-promoting and brand promoting are not my thing. I’ve been trying real hard and I keep loathing it. I was educated to see bragging as a bad thing and proselytism gives me the creeps. Lobbying is disgusting and building communities and supposed friends just to quack about my products, my work and my personality is sick.
As for my drawings and music, I want to make good writing, both on style, or aesthetics, and content. In the commercial context of this blog, writing must be extremely fast in order to post on a daily bases. Here is the thing. I can only do that if I stop thinking about the adequacy of content. As long as my private life is safe, I should write whatever comes to my head, with the aim of providing quality and efficient entertainment. Readers would visit this blog to give some snacks for their souls.
I hope you like the menu.
I was raised to hate commerce, business and money. All that had to do with wealth had the spectrum of dishonesty, selfishness and harm to others, either through exploitation or deceive. To my ethic self, decent activities were those which income came from wages. A person worked and was regularly paid without having to kiss ass. Salespersons were ass-kissers, greasing customers with coupons, sales, discounts, bullshit discourses about the quality of the products and the integrity of their makers. The same line of thought were applied to service providers, artists included, and their cult of personality or campaigns of self-promotion. All publicity should be banned to my eyes.
I was a jerk in wonderland.
Only when I became aware of the concept sovereign debt I came across reality and the nature of both trading and money. Sovereign debt meant that nations were part of the investment market. That denoted wages for public servants and funds for public infrastructures came from thousands of anonymous investors who could be either businessmen or drug cartels washing their money. Nobody knows for sure if one’s country runs on blood money from thugs. And astonishingly enough, from our stained hands we give them back the money with interests through our taxes. We also give money as consumers of the products thugs sell to us, most of them made in countries where workers have no human rights.
Two main lessons are taken from this. First, all wages come from trading. Second, all trading has blood in it.
As far as my actions, this means that becoming a salesman, either of my products or my services, is not a loss of nobility. On the contrary, it is a gain. I would be providing my own money instead of having a boss with the hard task of making the decisions for an ensured income. Such a task is now mine. As for the blood, I might have the possibility of making the right choices, while as wage earner I have no choice at all.
I have no idea whether my store and my drawings will open the possibility of having a business of my one. Nevertheless, I have learnt that publicity is both legitimate and essential. The challenge is to make it effective and decent.