That’s what getting sponsors is all about. We must be popular to get their support. We are providing the service of visibility. Although visibility takes hard work, it doesn’t give money by itself. Money comes from selling that visibility or any product derived from it. With some luck, the product itself increases visibility, the search for more products and the offers from more sponsors.
All over the Internet the gurus of blogging, vlogging, selling, writing eBooks and such give the same advices. Niching down, like the genres thing, providing services with “how to” articles, and chap-books are a must. It is all business. Forget artistic aspirations and soul fulfillment. You want sponsors? Be entertaining to the vastest possible audience. Follow trends and market rules. “Be smart instead of self-centered” is their motto.
No matter how hard I try, I am doomed to failure. Perhaps the role of agents and editors is to trim artists and sell what’s left. When an artist tries to be his own agent and editor, a routine of self-amputation is imposed upon him, compromising the flow of creativity. The censorship comes from the inside and that is severely violent. I don’t seem to be up to such endeavor.
Covid-19 is showing us how a great portion of individuals from the civilized world still has the mindset of the Middle Ages, wants to remain in that condition and intends to persuade others to follow their beliefs by every possible means. The motivations of such obscurantist can be sincere, manipulative or both, and their common trait is loyalty to a dictatorial system of faith that repudiates and forces the disavow of rationality and its institutions, namely science. Obscurantists of today have inquisitorial behaviors that go far beyond the red line of respect for human rights and nothing is being done by authorities and politicians to prevent them.
Simple gestures with tremendous power to save human lives – washing your hands, wearing a mask and keep social distance – are deliberately presented by obscurantists as restraints to their civil rights and freedoms, instead of exceptional laws for exceptional times that could be taken as lightly as traffic rules. The vast popularity of attachments to stupidity as the denial of Covid-19 is achieved through the terror of losing individual achievements, resources and liberties, the same recipe for the propagation of xenophobism, racism and general mobilization to war.
Recent and ancient History has shown us how neighbors once living in harmony can slaughter each other all of the sudden. Such is the power of obscurantism. It frightens its rise in both Europe and America, specially when extremists get seats on parliaments and governments. It is appalling how once again we citizens are letting this happen until it is too late. Horror comes when realizing obscurantism contaminating our friends, families and homes.